ridley matt the evolution of everything how small changes transform our world
Ridley Matt The Evolution of Everything. How Small Changes Transform Our World
‘If there is one dominant myth about the world, one huge mistake we all make … it is that we all go around assuming the world is much more of a planned place than it is.’ From the industrial revolution and the rise of China, to urbanisation and the birth of bitcoin, Matt Ridley demolishes conventional assumptions that the great events and trends of our day are dictated by those on high. On the contrary, our most important achievements develop from the ground up. In this wide-ranging and erudite book, Matt Ridley brilliantly makes the case for evolution as the force that has shaped much of our culture, our minds, and that even now is shaping our future. As compelling as it is controversial, as authoritative as it is ambitious, Ridley’s deeply thought-provoking book will change the way we think about the world and how it works.
2017 Р.
Ridley Matt How Innovation Works
'Ridley is spot-on when it comes to the vital ingredients for success' Sir James Dyson Building on his bestseller The Rational Optimist, Matt Ridley chronicles the history of innovation, and how we need to change our thinking on the subject. Innovation is the main event of the modern age, the reason we experience both dramatic improvements in our living standards and unsettling changes in our society. It is innovation that will shape the twenty-first century. Yet innovation remains a mysterious process, poorly understood by policy makers and businessmen alike. Matt Ridley argues that we need to see innovation as an incremental, bottom-up, fortuitous process that happens as a direct result of the human habit of exchange, rather than an orderly, top-down process developing according to a plan. Innovation is crucially different from invention, because it is the turning of inventions into things of practical and affordable use to people. It speeds up in some sectors and slows down in others. It is always a collective, collaborative phenomenon, involving trial and error, not a matter of lonely genius. It still cannot be modelled properly by economists, but it can easily be discouraged by politicians. Far from there being too much innovation, we may be on the brink of an innovation famine. Ridley derives these and other lessons from the lively stories of scores of innovations - from steam engines to search engines - how they started and why they succeeded or failed.
2218 Р.
Ridley Matt Genome. The Autobiography of a Species in 23 Chapters
The most important investigation of genetic science since The Selfish Gene, from the author of the critically acclaimed and best-selling The Red Queen and The Origins of Virtue. The genome is our 100,000 or so genes. The genome is the collective recipe for the building and running of the human body. These 100,000 genes are sited across 23 pairs of chromosomes. Genome, a book of about 100,000 words, is divided into 23 chapters, a chapter for each chromosome. The first chromosome, for example, contains our oldest genes, genes which we have in common with plants. By looking at our genes we can see the story of our evolution, what makes us individual, how our sexuality is determined, how we acquire language, why we are vunerable to certain diseases, how mind has arisen. Genome also argues for the genetic foundations of free will. While many believe that genetics proves biological determinism, Ridley will show that in fact free will is itself in the genes. Everything that makes us human can be read in our genes. Early in the next century we will have determined the function of every one of these 100,000 genes.
3005 Р.
Ridley M. How Innovation Works
Innovation has shaped the modern world - giving us vaccines, clean water, the food on our tables, the internet - and yet is mysteriously difficult to predict or plan. In this engrossing book, Matt Ridley uncovers the incremental, fortuitous process of development and collaboration that turns a basic invention into a world-changing innovation. Through dozens of intriguing stories, from the creation of fertiliser and steam engines to wheeled luggage and search engines, he explains how we can prevent an innovation famine, and continue to encourage innovation throughout the twenty-first century - and far beyond.
1166 Р.
Ridley M. How Innovation Works
Innovation has shaped the modern world - giving us vaccines, clean water, the food on our tables, the internet - and yet is mysteriously difficult to predict or plan. In this engrossing book, Matt Ridley uncovers the incremental, fortuitous process of development and collaboration that turns a basic invention into a world-changing innovation. Through dozens of intriguing stories, from the creation of fertiliser and steam engines to wheeled luggage and search engines, he explains how we can prevent an innovation famine, and continue to encourage innovation throughout the twenty-first century - and far beyond.
1166 Р.
Explanatorium of Science
Welcome to the Explanatorium - the only science encyclopedia for children aged 9 and above that you'll ever need, with amazing photography that shows and explains how chemistry, physics, and biology work. When you open this book it will feel like you've stepped into an exciting, colourful, high-energy lab, where you can see for yourself how science really works! Watch as mixtures merge and matter changes state. Discover how some chemical changes can be reversed, yet others can't, and why some reactions produce a bang! See bacteria at work in the world around us, and even inside the human digestive system. Understand the tricks that light plays and unlock the secrets of electricity to find out how it powers your home. Whether it's elements, evolution, or energy, the world of science is brought to life by stunning photographic explanations that answer the biggest and smallest questions about our Universe. Packed full of astounding close-up images, Explanatorium of Science is the ultimate guide to how the world works, explaining every aspect of science from gigantic galaxies to tiny cells and miniscule atoms.
3438 Р.
Klein N. No Is Not Enough. Defeating the New Shock Politics
Naomi Klein - award-winning journalist, bestselling author of No Logo, The Shock Doctrine and This Changes Everything, scourge of brand bullies and corporate liars - gives us the toolkit we need to survive our surreal, shocking age.Remember when love was supposed to Trump hate? Remember when the oil companies and bankers seemed to be running scared? What the hell happened? And what can we do about it? Naomi Klein shows us how we got here, and how we can make things better.No Is Not Enough reveals, among other things, that the disorientation we're feeling is deliberate. That around the world, shock political tactics are being used to generate crisis after crisis, designed to force through policies that will destroy people, the environment, the economy and our security. That extremism isn't a freak event - it's a toxic cocktail of our times.From how to trash the Trump megabrand to the art of reclaiming the populist argument, Naomi Klein shows all of us how we can break the spell and win the world we need. Don't let them get away with it. .
727 Р.
Klein N. No Is Not Enough. Defeating the New Shock Politics
Naomi Klein - award-winning journalist, bestselling author of No Logo, The Shock Doctrine and This Changes Everything, scourge of brand bullies and corporate liars - gives us the toolkit we need to survive our surreal, shocking age.Remember when love was supposed to Trump hate? Remember when the oil companies and bankers seemed to be running scared? What the hell happened? And what can we do about it? Naomi Klein shows us how we got here, and how we can make things better.No Is Not Enough reveals, among other things, that the disorientation we're feeling is deliberate. That around the world, shock political tactics are being used to generate crisis after crisis, designed to force through policies that will destroy people, the environment, the economy and our security. That extremism isn't a freak event - it's a toxic cocktail of our times.From how to trash the Trump megabrand to the art of reclaiming the populist argument, Naomi Klein shows all of us how we can break the spell and win the world we need. Don't let them get away with it. .
727 Р.
Frisby Dominic Daylight Robbery. How Tax Shaped Our Past and Will Change Our Future
Death and taxes are our inevitable fate. We've been told this since the beginning of civilisation. But what if we stopped to question our antiquated system? Is it fair? And is it capable of serving the needs of our rapidly-changing, modern society? In Daylight Robbery, Dominic Frisby traces the origins of taxation, from its roots in the ancient world, through to today. He explores the role of tax in the formation of our global religions, the part tax played in wars and revolutions throughout the ages, why, at one stage, we paid tax for daylight or for growing a beard. Ranging from the despotic to the absurd, the tax laws of the past reveal so much about how we got to where we are today and what we can do to build a system fit for the future. Featured on Stepping up with Nigel Farage 'An important book for investors in gold and bitcoin' - Daniela Cambone, Stansberry Research 'This entertaining, surprising, contrarian book is a tour de force!' - Matt Ridley, author of The Evolution of Everything 'In this spectacular gallop through history, Frisby shows how taxation has warped, stunted and thwarted human progress' - Mark Littlewood, Director General, Institute of Economic Affairs 'Frisby's historical interpretation and utopian ideas will outrage Left and Right' - Steve Baker, MP for Wycombe and Member of the House of Commons Treasury Committee 'Fascinating book which exposes the political and economic basis of tax. A must read for those of us who believe in simpler, lower taxes' - Rt Hon Liz Truss, MP for South West Norfolk, Secretary of State for International Trade and President of the Board of Trade
1388 Р.
Atul Gawande The Checklist Manifesto
THE GAME-CHANGING BOOK FROM THE BESTSELLING AUTHOR OF BEING MORTAL Today we find ourselves in possession of stupendous know-how, which we willingly place in the hands of the most highly skilled people. But avoidable failures are common, and the reason is simple: the volume and complexity of our knowledge has exceeded our ability to consistently deliver it - correctly, safely or efficiently. In this groundbreaking book, Atul Gawande makes a compelling argument for the checklist, which he believes to be the most promising method available in surmounting failure. Whether youre following a recipe, investing millions of dollars in a company or building a skyscraper, the checklist is an essential tool in virtually every area of our lives, and Gawande explains how breaking down complex, high pressure tasks into small steps can radically improve everything from airline safety to heart surgery survival rates. Fascinating and enlightening, The Checklist Manifesto shows how the simplest of ideas could transform how we operate in almost any field.
1345 Р.
Atul Gawande The Checklist Manifesto
THE GAME-CHANGING BOOK FROM THE BESTSELLING AUTHOR OF BEING MORTAL Today we find ourselves in possession of stupendous know-how, which we willingly place in the hands of the most highly skilled people. But avoidable failures are common, and the reason is simple: the volume and complexity of our knowledge has exceeded our ability to consistently deliver it - correctly, safely or efficiently. In this groundbreaking book, Atul Gawande makes a compelling argument for the checklist, which he believes to be the most promising method available in surmounting failure. Whether youre following a recipe, investing millions of dollars in a company or building a skyscraper, the checklist is an essential tool in virtually every area of our lives, and Gawande explains how breaking down complex, high pressure tasks into small steps can radically improve everything from airline safety to heart surgery survival rates. Fascinating and enlightening, The Checklist Manifesto shows how the simplest of ideas could transform how we operate in almost any field.
1345 Р.
Sheehy Suzie The Matter of Everything. Twelve Experiments that Changed Our World
How did a piece of gold foil completely change our understanding of atoms? What part did a hot air balloon play in the discovery of cosmic rays? How did the experiments in the run-up to the Large Hadron Collider lead to the invention of the World Wide Web? Asking questions has always been at the heart of physics, our unending quest to understand the Universe and how everything in it behaves. How do we know all that we know about the world today? It's not simply because we have the maths – it's because we have done the experiments. Accelerator physicist Suzie Sheehy introduces us to the creative and curious people who, through a combination of genius, persistence and luck, staged the ground-breaking experiments of the twentieth century. From the serendipitous discovery of X-rays in a German laboratory, to the scientists trying to prove Einstein wrong (and inadvertently proving him right), The Matter of Everything takes us on a journey through the history of experiments that transformed our world.
5029 Р.
Klein Naomi This Changes Everything
Naomi Klein, author of the #1 international bestsellers, The Shock Doctrine and No Logo, returns with This Changes Everything, a must-read on how the climate crisis needs to spur transformational political change Forget everything you think you know about global warming. It's not about carbon - it's about capitalism. The good news is that we can seize this existential crisis to transform our failed economic system and build something radically better. In her most provocative book yet, Naomi Klein, author of the global bestsellers The Shock Doctrine and No Logo, tackles the most profound threat humanity has ever faced: the war our economic model is waging against life on earth. Klein exposes the myths that are clouding the climate debate. You have been told the market will save us, when in fact the addiction to profit and growth is digging us in deeper every day. You have been told it's impossible to get off fossil fuels when in fact we know exactly how to do it - it just requires breaking every rule in the "free-market" playbook: reining in corporate power, rebuilding local economies and reclaiming our democracies. You have also been told that humanity is too greedy and selfish to rise to this challenge. In fact, all around the world, the fight back for the next economy is already succeeding in ways both surprising and inspiring. Climate change, Klein argues, is a civilizational wake-up call, a powerful message delivered in the language of fires, floods, storms, and droughts. Confronting it is no longer about changing the light bulbs. It's about changing the world - before the world changes so drastically that no one is safe. Either we leap - or we sink. Once a decade, Naomi Klein writes a book that redefines its era. No Logo did so for globalization. The Shock Doctrine changed the way we think about austerity. This Changes Everything is about to upend the debate about the stormy era already upon us.
3450 Р.
Sheehy Suzie The Matter of Everything. Twelve Experiments that Changed Our World
How did a piece a gold foil completely change our understanding of atoms? What part did a hot air balloon play in the discovery of cosmic rays? How did the experiments in the run-up to the Large Hadron Collider lead to the invention of the World Wide Web? Asking questions has always been at the heart of physics, our unending quest to understand the Universe and how everything in it behaves. How do we know all that we know about the world today? It's not simply because we have the maths - it's because we have done the experiments. In The Matter of Everything, accelerator physicist Suzie Sheehy introduces us to the people who, through a combination of genius, persistence and luck, staged the ground-breaking experiments of the twentieth century that changed the course of history. From the serendipitous discovery of X-rays in a German laboratory, to the scientists trying to prove Einstein wrong (and inadvertently proving him right), to the race to split open the atom, Sheehy shows how our most brilliant, practical physicists have shaped innumerable aspects of how we live today. Radio, TV, the chips in our smartphones, MRI scanners, radar equipment and microwaves, to name a few: these were all made possible by their determination to understand, and control, the microscopic. Pulling physics down from the theoretical and putting it in the hands of the people, The Matter of Everything is a fascinating expedition through the surprising, and occasionally accidental, experiments that transformed our world, and a celebration of the creative and curious people behind them.
3322 Р.
Goodwin James Supercharge Your Brain. How to Maintain a Healthy Brain Throughout Your Life
With a new chapter on Covid and the Brain, this is the definitive guide to keeping your brain healthy for a long and lucid life, by one of the world's leading scientists in the field of brain health and ageing. The brain is our most vital and complex organ. It controls and coordinates our actions, thoughts and interactions with the world around us. It is the source of personality, of our sense of self, and it shapes every aspect of our human experience. Yet most of us know precious little about how our brains actually work, or what we can do to optimise their performance. Whilst cognitive decline is the biggest long-term health worry for many of us, practical knowledge of how to look after our brain is thin on the ground. In this ground-breaking new book, leading expert Professor James Goodwin explains how simple strategies concerning exercise, diet, social life and sleep can transform your brain health paradigm, and shows how you can keep your brain youthful and stay sharp across your life. Combining the latest scientific research with insightful storytelling and practical advice, Supercharge Your Brain reveals everything you need to know about how your brain functions, and what you can do to keep it in peak condition.
2867 Р.
Robinson Ken, Aronica Lou The Element. How Finding Your Passion Changes Ever
The groundbreaking international bestseller that will help you fulfil your true potential. The Element is the point at which natural talent meets personal passion. In this hugely influential book, world-renowned creativity expert Ken Robinson considers the child bored in class, the disillusioned employee and those of us who feel frustrated but can't quite explain why - and shows how we all need to reach our Element. Through the stories of people like Vidal Sassoon, Arianna Huffington and Matt Groening, who have recognized their unique talents and made a successful living doing what they love, Robinson explains how every one of us can find ourselves in our Element, and achieve everything we're capable of. With a wry sense of humour, Ken Robinson shows the urgent need to enhance creativity and innovation by thinking differently about ourselves. Above all, he inspires us to reconnect with our true self - it could just change everything.
3571 Р.